SKIMETRIC.EU × SKINOW COOP

Your mountain.
Your shop.
More skiers.

You know the mountain. We help people find you. Shared promotion for independent ski shops, from the first trip idea to your Skinow booking page.

Free core participation. Your prices. Your customer relationship.

Sunlit snow-covered Alpine peaks LOCAL KNOWLEDGE. SHARED STRENGTH.
Ski shops with character.

Local expertise, thoughtful advice and a warm welcome.

01

Free to be part of it.

No core subscription or Skinow booking commission.

02

We bring the channels.

Promotion runs through our Skimetric.eu accounts. No ad account setup for you.

03

Your shop gets the visit.

Campaign links lead straight to your Skinow booking page.

THE COOP MODEL

A network that feeds
its own growth.

More visibility brings more skiers. Local bookings strengthen independent shops. Good experiences bring people back. Memberships help fund the next round of promotion.

Skimetric.eu creates the demand. Skinow makes the local connection. Bridle prepares the promotion.

This is the rollout model. Member-funded promotion and Skym shop recommendations are not yet activated.

A circular growth engine: discover, plan and join, book locally, shops earn, come back, and membership-funded promotion grows the reach.
THE FREE CORE

Be seen together.

Shared organic promotion on our channels is part of the Coop offer. Your shop keeps its own prices, identity and customer relationship.

Skimetric.eu contentYour Skinow page
THE MEMBER-FUNDED MODEL

Let demand feed demand.

A portion of Skimetric.eu monthly or season membership receipts will support general promotion for Coop towns and shops.

Planned rollout. Membership pricing and the shared allocation are being defined.

OPTIONAL EXTRA PROMOTION

Put more behind your town.

Choose additional promotion from Skinow. We prepare creative from your shop or resort photos and point the campaign at your booking page.

A paid service, separate from free participation. Review the package and spending limit before launch.

A SIMPLE START

Your shop is the product.

No catalogue import. Start with a ski shop, a town and the rental offer you want people to discover.

INTERACTIVE EXAMPLE · NOTHING IS PUBLISHED

This example uses an Alpine photograph. In Skinow, a suitable shop photo or matching resort photo is selected for review.

Skimetric.eu × SkinowExample post · Our channels
Alpine landscape used as an example creative
Your resort

Good days start
with local knowledge.

Your ski shop

Destination: your Skinow booking page

MAKE THE NUMBERS USEFUL

Spend. Bookings.
What to improve.

A useful target is a cost per completed booking. It depends on what a click costs and how often a visitor books.

This calculator is an illustration, not a quote or performance forecast. Actual reporting and paid-ad automation are still being completed.

EXPLORE THE ASSUMPTIONS · USD
Implied cost / booking$15.00
Illustrative bookings6.7

Media spend only; excludes service costs and taxes. A booking can include several skiers. New-customer acquisition needs separate verification.

START WITH YOUR SHOP

Already listed?
You have a head start.

Find your shop in Skinow. From your dashboard, open Marketing to prepare a campaign with your shop details and booking link.

Skinow is in private preview. Campaign publishing is paused while we validate the service.

A few practical details.

How do customers pay my shop?

At your till, or directly into your shop’s Stripe Connect account when online payments are enabled. Skinow takes no booking commission. Stripe processing fees apply to online payments and stay with the shop. Online payments are currently being validated in sandbox.

Do I need my own social or advertising accounts?

No. The Coop promotion model uses our Skimetric.eu channels and directs people to your Skinow booking page. Optional extra promotion is purchased from Skinow.

What can the platforms do today?

Our Facebook Page and Instagram connections work. TikTok supports an inbox draft that a person publishes. Paid-ad control and actual spending imports are separate work still in progress. No campaign is published from this preview.

Does Skym recommend these shops already?

The connection is prepared, but Skym recommendations into the Skinow network are not activated yet. They will follow the pilot.

How do shop photos get used?

Skinow prepares campaign previews using suitable shop or matching resort photographs. The selected image and permission to use it for advertising are reviewed before publication.